Yañez Gioia Design

Maipo Alto Tajamar by Viña Maipo

Concept and brand name development plus packaging design for this new top-of-the-line wine. The project’s objective was to create a product with an engaging and strong personality backed by a well-built concept. Our central theme was the cutwater built by the Maipo People, the solidarity and the hard work they invested in protecting their vineyards by dividing the currents of the rivers.

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