Creation of the new Amarone "Rhetico" for bodega Bolla, Italy. This new Amarone the third of the family, should increase the value of the total brand of Bolla, one of the most important of Italy in the world. The image of the product is related to the history of wine, linked to the Goddess Reitia, who was characterised for abundance, prosperity and elegance. From these elements, inspired by the past, a contemporary design was generated. The result is a contemporary minimalist product, elegant, with a clean straightforward design thoroughly integrated with the rest of the range, which has been willingly accepted by the market.
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