This was not a special issue; rather, after many years, the winery decided to work on this packaging to launch a product that would become part of their portfolio. The aim was to strengthen the ideas of brand tradition and experience to target specific markets. To carry out the project it was necessary to digitalize old materials, since there were no editable records apart from a few original labels held by the winery.
El Huerto 696, La Puntilla, Luján de Cuyo (5505) Mendoza, Argentina
+54 261 439 2288
Los Leones 220, of 506, Providencia (7510600) Santiago, Chile